Lamborghini Opens Flagship Tbilisi Showroom with Hybrid Icons
Automobili Lamborghini has launched its first official Georgian showroom at 129 Agmashenebeli Street, bringing the marque’s bold Italian spirit to Tbilisi through an exclusive partnership with Tegeta Holding. The 300-square-metre space mirrors the brand’s striking design language, while a dedicated service centre staffed by Lamborghini-trained technicians delivers uncompromising after-sales care.
“The opening of our first official showroom in Georgia represents an important step in Lamborghini’s international development strategy. We are pleased to strengthen our presence in Georgia through a partnership with Tegeta Holding, ensuring the highest standards in product offerings and customer service. With the debut of our fully hybridised model range, this milestone aligns with our broader vision for sustainable performance,” declared Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini.
Five hundred guests experienced an immersive launch night of interactive installations, a bespoke DJ set and vivid visual art. They walked from a purpose-built pavilion into the exhibition area, where Lamborghini models in the colours of the Italian flag greeted them. Centre stage, the Lamborghini Temerario made its Georgian debut, completing the hybrid super-sports lineup. It's a 20 CV twin-turbo V8 hybrid powertrain that thrills with 10,000 rpm capability, while offering remarkable comfort and generous cabin and luggage space, establishing a new benchmark for performance and practicality.
Ekaterine Kavtaradze, Chief Executive Officer of Tegeta Holding, stated: “We are thrilled to have the opportunity to host honorary guests and customers at the Lamborghini showroom. This exclusive partnership comes as the result of Tegeta's 30 years of experience in the automotive industry and the trust we’ve earned from our partners. We are fully prepared to offer services that meet the high standards of this iconic Italian brand in our showroom. The start of cooperation with Lamborghini marks a new chapter for both Tegeta and the Georgian automotive market. We believe this milestone will have a positive impact on the image of both the holding and the country as a whole.”
The showroom adheres to Lamborghini’s global architectural standards; every interior and exterior element, from high-quality European furnishings to advanced technical equipment, meets the brand’s exacting specifications. Eight work bays, equipped with cutting-edge diagnostics and security systems, enable specialists to maintain every model to factory standards.
Customers can tailor their dream car via the in-showroom Ad Personam configurator, selecting colours, materials and details to create a Lamborghini that captures their unique style and passion for Italian performance.
