Maserati GranTurismo & GranCabrio Return to Modena in 2025
For more than 80 years, Modena has formed the heart of Maserati. In late 2025, Maserati will resume Maserati GranTurismo and Maserati GranCabrio production at its historic Viale Ciro Menotti plant, bringing the icons home to Italy’s Motor Valley. By reviving these grand tourers at their birthplace, the marque reinforces its commitment to performance, innovation, design and luxury; the decision strengthens its bond with the local community and cements Modena as the hub of future strategy.
Engineers and craftspeople at the Modena plant deploy cutting-edge technologies that have long shaped the brand’s industrial legacy. The facility already builds the MC20 super-sports coupé, capable of more than 326 km/h and 0-100 km/h in 2.88 seconds, alongside the MC20 Cielo convertible and the new Maserati GT2 Stradale. Each model draws power from the Nettuno V6, whose track-derived 640 CV delivers race-bred performance without sacrificing road comfort.
Maserati designs, develops, and assembles the Nettuno engine entirely in-house within the same red-brick walls. Patented Maserati Twin Combustion technology—drawn straight from Formula 1—helps the 630-CV unit supply thrilling, efficient power in every super-sports car it propels. The plant also hosts Officine Fuoriserie Maserati, an atelier where clients personalise every vehicle detail, assisted by an advanced paint line that brings even the boldest specifications to life.
Maserati will launch GranTurismo and GranCabrio production in the fourth quarter of 2025, perfectly timed with the Year of the Trident celebrations and the centenary of the emblem created in 1925. Less than a year later, the marque will mark a century since Alfieri Maserati steered the Tipo 26 to victory in the 1926 Targa Florio.
Santo Ficili, Maserati CEO, noted: “Bringing the GranTurismo and GranCabrio back to Modena is a proud and strategic decision that combines our industrial heritage with the capabilities of the future, for which we must also thank our colleagues at Mirafiori for the extraordinary work done in the first phase of production in recent years. By starting production in the fourth quarter of 2025, we are strengthening our roots while offering the flexibility and innovation that our customers expect. We are guided by our Modena-based heart: this area is the cornerstone of our extraordinary Brand, the longest-lived in the entire Italian Motor Valley, with the ability to bring a unique vision of performance and driving pleasure to the world. The Brand's commitment to the local community is always constant, and at the same time, we want to create new growth opportunities".
Maserati will assemble every variant on a single multi-energy line, ensuring the bespoke quality expected of the GranTurismo and GranCabrio. The strategy aligns with the marque’s aim to craft innovative, responsible, and proud Italian cars while positioning Modena, its supply chain, and its people as the Stellantis Group’s luxury hub.
Revealed in 2022 and 2024, the latest Maserati GranTurismo and Maserati GranCabrio embody Italian-style granturismo by merging sports-car performance with refined long-distance comfort. Buyers can choose potent internal-combustion engines or the all-electric Folgore powertrain, both of which set fresh benchmarks for Italian luxury worldwide.
The story began in 2007 at the Geneva Motor Show when the four-seat, two-door GranTurismo—styled by Pininfarina as a modern interpretation of the 1947 A6 1500—captivated the automotive world. The GranCabrio followed at Frankfurt in 2009, and together the models amassed more than 40,000 sales up to 2019, including 28,805 coupés and 11,715 convertibles. The 2019 GranTurismo Zeda closed one era and pointed towards the new generation, which moved temporarily to Mirafiori and introduced Maserati’s first battery-electric propulsion in the GranTurismo Folgore.
By restoring GranTurismo and GranCabrio production to Modena, Maserati unites heritage with innovation, showcases Nettuno-powered super-sports lineage and ensures the city remains the beating heart of Italian automotive excellence.
